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Dial Global Q2 Boosted By WW1 Addition But Loss Widens | AllAccess.com August 15, 2012

Posted by sandyclaus in Politics.
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In its SEC filing’s recitation of risk factors, the company noted without naming names that the RUSH LIMBAUGH controversy has “significantly impacted” DIAL GLOBAL’s business and has led to some advertisers in News-Talk formats pulling ads that ran in proximity to that show and caused some ads to get pulled even though DIAL GLOBAL does not syndicate LIMBAUGH’s show.

The company says it has made “meaningful changes to our internal systems and procedures to allow us to better separate our advertisers’ ads from certain controversial programming,” but warned that “such process has consumed time and resources, and notwithstanding our efforts, certain advertisers have exited News/Talk programming and may not ultimately resume advertising in this area of programming at previous levels, or at all.  If we are unable to bring back advertisers into our News/Talk radio programming, this would have an adverse effect on our revenue, which would have an adverse effect on our results of operations.”

via Dial Global Q2 Boosted By WW1 Addition But Loss Widens | AllAccess.com.

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